What Happened when I stopped Selling Low end Courses
How I sold (2) $6K packages when I stopped selling low end courses or random programs...
I went through this "phrase" over the summer when I didn't want to sell my 1:1 package anymore.
I thought it was because I wanted to sell low end, I wanted to cash in on that passive income, and impact or help more people!
YEAH. That's what I wanted to do.
So I created lots of low end programs.
Everything from $197 courses, to $7 e-books, to $49 Facebook lives.
I strayed away from my coaching program. I "promoted" as much as I thought I could.. but I also knew that "no one could pay this" or "no one will pay more than $2500 for this."
I was CONVINCED, convinced that people don't buy high end. (shows where I was at huh 😉 )
Plus I didn't want to do coaching anyways.
I wanted to make money EASILY.
I wanted to make money PASSIVELY.
That's what I wanted and I DIDN'T WANT to coach people anymore.
So when I started releasing the low end programs.. and those didn't sell.. well fuck then?
Was no one buying anything now?! Now even my $197 is too much.. well add a 3 month payment plan to the $197 course.
WHAT. THE. ACTUAL. FUCK.
What changed? How did I go from only selling a couple low end programs (talking about LOW cash for the month) to selling (2) $6K coaching packages within 2 weeks of each other, not including all the coaching packages I sold every month before that at $3K.
My money mindset.
The way I perceived wealth.
I got REALLY clear about my ideal client + where she was.
I focused only on the woman I REALLY wanted to work with and stopped marketing to the one's I didn't
The way I valued my worthiness.
I didn't add 500 people to my email list or new people to my Facebook group.
I just became a different version of myself and people responded.