Challenge: Day 1

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I have a vision and I’ve always had this vision, that I would build a business and make a lot of money, impact a lot of women without sacrificing my family, my time, my body, my health, or my sanity.


There were times, I thought it wasn’t possible, that I would have to work ALL the time, that I would have to take on clients I didn’t like just to pay the bills, none of you have to wait to have a $13k month or 6 figure year, every single one of you can have all of these things NOW.

Business is a lot simple but sometimes it can be hard to get that. you might feel like:

  • What do you have to do to make money?!

  • Why is this so hard?!

  • It feels like I'm doing everything or I'm doing what people told me I should do.

  • or you may be transitioning from 1 business to another from 1 niche to another and feeling very confused about where to start now.

Okay so I'm about to blow your mind and make biz simple.

The basics of running an online business:

1) there’s a problem

2) you solve it

(You can watch the video down below or keep reading)

What does that look like?

Let’s talk about how to set your Lazy 6 Figure Foundation

Step 1) Your Business Model

You need to have a high end package. A high end package = cash flow, this is not a charity, not just of service, this is a business that needs cash to survive.

Your lazy 6 figure foundation needs high end because you pay TAXES! (SHOCKER RIGHT?)

I set aside 30% of my profit, every month. So if your making money.. you’re paying money!

In order to scale, grow, you have to put money back into your business, that can be paying your coach, hiring an assistant, hiring a cleaning lady, paying for Facebook ads, hiring a marketing agency, etc. after paying for ALL of that,

You also need to be taken care of as a business owner, if you are exhausted running from call to call or skipping lunch to get that blog post written, not eating, or not taking time for yourself or your family, can you really deliver your best work? Not really.

You also need to pay yourself, well, really well to be there for your clients and get the amazing results.

When you take care of YOU and your business, you will get amazing results, and amazing results = MORE CLIENTS.

*** Since we’re on the topic of profit, what I’m going to say might blow your mind, but here’s what you also need to do to set that foundation…

Tell a different belief or mindset about money

If you want it to grow your business fast, my best advice:

1) Save your money.. learn more about how I track my money + save here (when I was in a position to grow my business I signed up for a Capital One Spark Business Card with 0% APR + 1.5% cash back on anything).

2) invest in a business coach (who has the life + business you want) + Facebook ads (grow your following)

3) don’t be consumed by debt or fear, it does take money to make money

PPSSSTTT: Want to start uncovering some of your money blocks and beliefs that are holding you back?

Grab the unfuck your money mindset journal down below.


Step 2) you have to go deeper than doing this just for you or for your family.

Finding your true, purpose and passion this is the thing you need to know when nobody has watched your videos, applied for your program, or said yes to any of your programs…

This is your WHY, if you know your WHY, the reason why you’re here to show up, share content, and help people.. then you won’t be stopped EVER.

My why: I believe that if women make more money the world will be a better place.

It’s what keeps me going and fully believing in this business.

Simon Sineck has some amazing stuff on finding your why + when companies fail because they haven’t found their why.

Watch this short clip here where he talks about it:

 

Step 3) Marketing can be simple, but you want to complicate it.  

Funnels webinars cart closing emails, you don't need any of that to sell high end programs.

A lot of time our fear likes to complicate things. It wants to make the idea of achieving a big goal, almost impossible, so we complicate it.

We act like there’s tons of things we have to do before we can make a lot of money or we have to work “really hard” to make a lot of money.

Keep your marketing simple, keep your business simple.

I talk more about this in day 3 of the challenge.

 

4) you can sell out of your programs hit big months if your money mindset is in the game.

If your mind is not,  even if you hire the best of the best in everything your lack of confidence will leak into EVERYTHING.

Think about it this way: if you are trying to make money in your business, but you avoid money, hate money, have negative feelings toward money, it’s going to be really hard to make money if you don’t have a healthy foundation of money mindset.

This was day 1 of the laziest $13K Month Challenge,

giving you a recap of what will be covered in the entire challenge.

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Day 2 is where I dive deeper into Crafting your High End Package + Stop Selling Low End Offers


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If you’re ready to start having a better relationship to money in your business, Grab this free 44 page journal to uncover your current money blocks, beliefs, and habits.

Shannon DePalmaComment