3 things I did to hit $32,227 in 1 month in my business

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I did not leap from $3K to a $30K month by:

  • taking a marketing course

  • amplifying my funnels or

  • by learning all the secret algorithm hacks for social media.

I did not leap in income because I learned “some secret strategy".”

My entire leap in income was a subtle shift in power and a murder. 🤭🤭🤭

I shifted my power from everybody else to me. I was in the quick sand of people pleasing and it was not only keeping me small but keeping my income small too.

I wanted everyone (especially my audience) to LIKE me.

To APPROVE me and of course, buy from me but I can confidently tell you now, that your people pleaser AKA “your nice girl” is KILLING your business and income.

She is keeping you small and she is keeping your income stuck.

Once you break up with her and start to get into bed with the real, true, powerful YOU, you’ll watch yourself be seriously rewarded.

This is for the woman that has done "everything” by the books:

  • you’ve hired the coach.

  • you’ve taken the courses.

  • you’re writing the posts

  • you’re showing up consistently on social media

  • you are putting in the FUCKING WORK

but your income.. it’s not moving.

That's because you've looked everywhere else but WITHIN.

  • That is where your power begins.

That is where you can find THE ANSWERS.


Your money power LIES WITHIN.


Here’s how you’re going to SHIFT your power from everybody else to WITHIN you AND you’re going to kill that nice girl….

Shift #1: Relationships:

If at the last family holiday, you were trying to prove to your family that you’re going to be successful or that they don’t have to worry about you… we’re going to need to flip the power from whatever the fuck your family thinks to YOU.

Here’s the thing, let me talk straight to you:

You’re the person in this business, you’re the one that watches all the other women that become successful in this, that do insane things.

You know what’s possible. THIS IS YOUR PATH and you GET IT.

They don’t, they probably don’t even know anything about this while online business thing, so who the fuck cares what uncle Tom who’s worked as a carpenter his whole life thinks about your online business!

As long as YOU have confidence in what you’re doing and you OWN IT, everyone else will respect it too!

Now there’s another piece to this relationship part that we’re going to have to talk about it.

Take the relationship where you feel like you can’t be honest with the person, you have to walk on egg shells, or you just generally feel like you have to censor yourself.

Now, the same way you feel in this relationship with that person.

The feelings, the actions, the beliefs, are probably EXACTLY the SAME as your relationship to MONEY.

Scared to tell them the truth?

Right, you don’t check your bank account because there’s truth.

Don’t want to have an tough conversation with them?

Right, you don’t want to address your money problems either, that’s why you throw away the credit card statement every month.

Act like you have no choice with this person? That this is just the way the relationship is!

Sammmeeee victim mentality you have with money: “I just don’t make enough money or I can’t make more money, I don’t have any time!”

If you EMPOWER yourself to know that you can:

  1. have boundaries (that means saying NO to something or some people!)

  2. let people know how they can / can’t treat you

  3. speak your truth, BE HONEST.

  4. have an opinion that is different (that means you don’t have to agree with everything you say)

  5. you ask for help

  6. stand up for yourself and your values

These are all just healthy traits and characteristics to have and to create healthy relationships.

These are also the things that will MURDER YOUR NICE GIRL, because you won’t be people pleasing anymore.

Trust me, the only consequence of this murder is you being MORE YOU and MORE MONEY!


Shift #2: You're eating popcorn for lunch and coffee for breakfast.....

Here you are.. swooning over my $32,000 month like dayyyummm Shannon, I fucking want that!

But if I were to ask you right now.. how you took care of yourself today?

You would tell me… aghhhhh… umm…

BUT YOU, you are the person that is supposed to make this $32,000 month happen.

If I told you….

“Hey I want to drive my car across the country and

I haven’t changed the oil in 6 months

The tires are balled

The engine is making a weird ticking noise

and the air conditioning blew a couple months ago”




That’s why when you’re like….

Shannon I want to make $20,000 this month and I’m like okay cool..

  • what did you eat for breakfast or lunch?

  • when was the last time you moved your body or exercised?

  • when was the last time you did something for yourself not just for your business or family?

If you can’t give me answers that sound like you’re taking good care of yourself, I’m going to give you the same response you gave to me about the car example.


Like your the thing that has to make this thing happen.

That means:

  • you FUEL yourself

  • you move your body

  • you treat yourself kindly + re-energize yourself

You are the vehicle that has to make these big things happen, that means taking really good care of yourself.

Feeding yourself.

Moving your body.

Keeping your creativity in check.

None of this here ^^^ says spend hours in front of your computer!


Shift #3: you are constantly seeking answers outside of you or copying others….

Ever try to copy someone else’s program? (I promise I won’t tell, I’m guilty of it too)

Ever try to copy someone else’s sales page? (I promise I won’t tell, I’m guilty of it too)

Ever see someone else doing something in their business successfully and think.. well I can do that..and then you try to do it and it flops?

Ever grab those free PDF’s or watch a webinar and hope that it will give you step by step instructions? Then maybe it does… but somehow it still doesn’t work for you?

AGHHHH HELLOOOOOO little thing called intuition.

Your intuition is YOUR MONEY MAKER, but fear is so much louder now that you can’t hear it.

You’re so caught up in a never ending fear based task list to try to do as much as you can so you can.. make as much as you can…

but somehow you’re still ending the month at the same amount of money?


That’s when you’re operating from fear not from your intuition.

Your intuition will lead you to the content ideas, the programs, or the ideas that will go on to become your BIGGEST money makers.

What I’m about to ask you to do is going to go against everything you’ve been doing.

I’m going to ask you to step away from social media.

From your Facebook feed from your Instagram scroll hole.

From anybody telling what you should be doing right now.


Go for a walk in nature, take a bath, sit and read a good book (a business book doesn’t count!).

Let yourself HEAR YOURSELF and the minute you HEAR something, ACT IMMEDIATELY.

This will get you to start developing your self trust muscle, do this a couple more times:

1) Get quiet

2) Listen

3) Take massive action

4) Be rewarded

You’ll start to feel self trust again, you’ll start to realize that you don’t NEED anybody to tell you what to do.

You’ve got self trust.


Your quantum leap of income will happen when you understand that your work always begins within YOU.

With how you perceive yourself in relationships.

Change how you see yourself in relationships ( if you think you can't speak your truth to your parents, set boundaries with your time + attention, )

With how you treat your body.

(stop punishing your body for not making money)

With how you receive pleasure.

(stop denying yourself pleasure, love, + sex because you're not making money, not wearing the cute underwear, or you ate nachos that day)

With how you understand TRUSTING yourself.

(looking to get the okay from everybody, looking to the next marketing strategy to hit the numbers, if you're calculating your numbers over and over that is where it WON'T work)

NOT looking at your money.

(letting shame of debt or spending your money until it's gone, not keeping track of money coming in or going out, you have to have a loving, healthy respectful relationship of money NOW, not when it shows up, RIGHT NOW)

You have to EMOTIONALLY and energetically get behind your marketing strategies.

You have to find your power within, not outside.

But you can not make leaps in income BEING the same person you are RIGHT NOW.

My 6 step process for working through your money blocks begins with changing all of these things:



  • FOCUS: you have to stop focusing on the people who can't afford your program, who say this or that, your focus has to be on the people you can serve + your MISSION




When you go through these 6 steps ^ that is when you can leap to new levels of income from $3K to $30K.

I’m hosting a free LEAP YOUR INCOME LIVE CHALLENGE about ALL of these 6 steps, you’ll receive:

homework assignments

coaching for how to leap in your income with the same audience you have now (yes I made my leap in income with the same email list: 630 people!)

AND a super lucky participant will be selected to receive a FREE seat in my 3 month up leveling mastermind: REFORMation (YES!! A $5,000 VALUE!)

Breakdown of how I made $32, 227:

1) I signed 3 ($10,000 clients with 2 of them going on payment plans)

Client #1: $10,000

Client #2: $10, 800 (payment plan)

Client #3: $10, 800 (payment plan)

2) Automatic payments came in from my course Laziest $10K month that I launched the month before:

payment #1: $209

payment #2: $209

payment #3: $209

3 things I did to get out of business debt

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Hello, World!

How I paid off all my business debt in 1 month + why I won't get be getting back into it. A convo on the dirty d word in the entrepreneur world: the shame, the anger, and the fear… I'm talking about it.

If you are going to be an entrepreneur you have to be ready to deal with lots of THIS. Know your money, watch your money, + more than anything being an entrepreneur isn't.. I spend x amount of money.. where’s my ROI?! It is NOT easy, it will take you to shit level of feelings and it will make you feel amazing, but get this right.. it is not EASY. Stop in your head.. trying to make this EASY. You need a level of mental stamina + emotional stability to KEEP going.

This is for someone who is already in debt and your debt is stopping you from moving forward in any PART of your life.

In 2017 I made investments that didn't pay off right away, and honestly they probably could have, but because I was in such fear, or worry or doubt or anger.. I then turned that investment inwards towards myself + a little bit outside myself, anger towards people rising up after me, anger towards the industry.... That lasted for 8 MONTHS GUYS. 8 FREAKING MONTHS.

Once I turned my relationship with money on it's head, I let go of the anger + the shame + the fear and I just went full force towards my dreams, even with my debt. That lead me to paying off my debt in 1 month, paying a business coach in full, not creating anymore debt for myself (I made another $12K in investments), and completely changing my life + out look on money.

This book is what I mentioned in the video above, HIGHLY RECOMMEND:

Profit First by Mike Michalowicz

(Amazon Affiliate link above)


Shame, fear, anger: How those emotions kept my debt in the dark because I did not face it.

Your debt can be around business, college, personal, etc. Stop strangling your past self + his/her decisions, take full responsibility for the decisions you have made in the past, and love yourself for making those decisions.

Now when I look back at that woman, I don't get angry with her, she was just seeing the bigger vision, and saying YES. The empowerment came from creating the money, finding the money, that's where I found myself feeling powerful towards the next steps for my life.

(the power relationships your playing with money is KEEPING YOU BROKE)

I got to a point where I said go ahead debt! take me all the way down! I don't give a shit because I'm going to make 6 figures this year << complete confidence in where I was going << (power play with money I'll be talking about later)

You allow money to have complete control + complete power of you, MONEY or that coach or that thing is making you feel shame, anger, or fear but GIRLLLL unless you were completely scammed of your money, the only person making you feel those things are YOU.

Now how you find the money: create the money: that is entirely up to YOU, but do take responsibility for how you find or create the money.

If you put it on a credit card, take responsibility, your coach did not force you to max your credit cards, your coach doesn't have access to your bank account, take responsibility for your decisions + actions.

What you did was not wrong or the worse thing ever.. you saw an opportunity for you to step up and become a higher version of yourself, you took it, and your investment hasn't paid off… YET.

If you get a 2nd job, take responsibility.

If you do freelance work, take responsibility

Moral of the story: take responsibility for every investment you make, it is up to YOU and only YOU to get the most out of your investment Coaches do work, if they didn't this industry wouldn't exist. You do need to invest money into your business if you want to go big, how you create that money is ENTIRELY UP TO YOU.

If a coach teaches you how to create a 6 figure business, what to sell, how to market, and your business model, it is worth $10K. She just saved you like 3 years of work, and time is something that we all don't have enough of.

SHAME CAN NOT LIVE IN THE LIGHT, if you keep your shame of your debt in the dark, it will continue to LIVE. Write down your number of DEBT RIGHT NOW.

I want you to know that number inside and out.  

Example of people who went into debt:

  • Suze Orman was donated $50,000 to start her own restaurant at age 29.

  • Walt Disney went bankrupt from his first business idea before he started Walt Disney.

PPSSSTTT: Want to start learning how you can create a business that creates $10K consistent months with a small audience?

Grab it down here

2) you have a business model that will pay off your debt.

I switched my business focus from things that brought me little victories (1 off sessions, intensives, small courses)

and I focused on things that pulled in bigger chunks of money, even if I was terrified to sell them

(looking at my debt + looking at my money forced me to start doing work on my money mindset, my money mindset became a non negotiable)

I teach all of my clients about how to look at their money, know their money, and then what they need to be selling to start creating a solid foundation.

3) I started allocating money BEFORE it started coming in, your money needs a direction and purpose!


Budgeting, I like to call it directing my money. << This is where the habit is created that will not let you go into debt ever again!

I started doing this when I was in debt, it forced me to always look at my money, and feel more in control of where my money was going.

If you establish this habit, you will never go into DEBT AGAIN.

It really isn't about the amount of money you're making if you don't know how to spend it + allocate it (look at celebrities) they make huge amounts of money, don't know how to spend it or allocate it and go bankrupt.

Know where your money is going RIGHT NOW, even if you have none coming, even if you only have a little, even if your money is inconsistent.

Get into this habit RIGHT NOW, give your money direction RIGHT NOW, it needs direction or it will be spent aimlessly and you will feel powerless to money.

4) Creating consistent income, not just big chunks of money.

Focus on creating consistent income, not only will this give you a stable budget to work with every month…

but it will also allow you to chill the f out and create programs from your intuition, that SELL OUT.

5) Do I regret any of my business investments?


Did I used to feel anger towards myself for making investments?

YES Did that help me?

NO, it left me POWERLESS.




If you’re ready to start having a better relationship to money in your business, Grab this free training and work book to figure out how you can $10K months with a small audience


Your bank accounts = your self power


I go through times in my business when I start to feel jealous, fearful, frustrated, annoyed. (shocker right!?)

I notice that those feelings always revolve around putting blame, energy, and my emotions on something outside of myself.

When I sit with those feelings for too long, when I start to put power outside of myself, and on to either other people or situations that make me feel that way, I notice something else starts to happen....

My bank account starts to dwindle.
The weird thing is I'm still taking action in my business even through these times- still showing up, emailing my list, going live. BUT nothing is converting, nothing is clicking, nothing is super engaging.

It's the weirdest thing but it makes so much sense.
I've taken my energy and I've put it on things outside of ME. So instead of using my energy to make me feel powerful, I've now depleted my energy by spending time on things outside of me...

Feeling jealous of someone else's success? Energy drain.
Feeling frustrated by tech snafu's? Energy drain.
Feeling annoyed by someone talking about something you totally disagree with? Energy drain.
Coaching someone who is not an ideal client? Energy drain.

You guys know how much I talk about money mindset but I want you to know that money mindset at it's root is about self empowerment.

It's about taking control of your money, your life, and your energy.

YOU are your source of power, always. 🔥🔥👑

How to book high end clients



That's right.

Here's why you're not getting high end clients:

It's a lot fucking easier than we've been making out to be.
You can start attracting them as soon as you realize how worthy you are.
Once you begin to see why you're the best that's ever been, that's when you start conveying that through your social media.
Doing the things that scare the shit out of you (like investing in that coach, buying that fancy hand bag, or spending more than $50 on a dress).
Most of us want it to be hard. We want it to feel like it's a lot of work because that's the only way we can feel good about taking money. 
The old "you have to work really hard to make a lot of money" mentality.
Making a lot of money EASILY.. it's incredibly uncomfortable, that's why most of us avoid it.

Here's why I am:

I've invested in myself back to back, even when it scares the shit out of me. I used to take breaks in investing in myself or I used to punish myself for not making as much money back or sometimes making no money back. 
I used to say you can't do that anymore! I stopped listening to that voice.
I untangled, tore down, and ripped apart my money story.
I shifted, shifted, and kept shifting my feelings + thoughts around self esteem and confidence.
I owned all my greatness + glory + badassery around why I'm the best of the best.
I even pushed myself to places that I never dared to go because "that's so conceited of me!"
I surrounded myself with incredible, high level women, making money moves ALL DAY.
I set the standard and expectation for money, I took it off the pedestal.

This is why I am the best coach out there.

This is why I make women a shit ton of money.

Because it's not just about oh.. "hey do x,y,z and you'll make your first 6 figure year!" It's not about that.

It's about what do I have to tear down + what do I have to rebuild to get to where I want to be?

That's the magic that happens when you work with me.

You want transformation right? 
You'll get it.

The mindset + strategy to $13K Months...


You won’t hit $13K months if you keep doing courses or free shit...

For the love of god, stop spending money on courses, and please stop wasting your time on free shit. You are WORTH so much more than that.

Because here’s what eventually will happen...

You’ll eventually spend the same amount of money you would have spent on a coach (because those courses and long term payment plans will add up) and then you’ll spend money on a coach (on TOP of the money you spent on courses) because you’re still at the same fucking place when you started the courses, because you DIDN’T DO JACK SHIT WITH THE COURSES.

The courses were great, they were full of awesome information but it didn’t help you because you needed a person 1:1.

Maybe you also hired a coach before but didn't see the results you wanted to, and guess what that's okay too!

But by denying yourself the help you truly need you deny yourself transformation.

What you know you need: A person to call you out on your money bull shit, on all the mindset issues of why you’re not a fraud, of why you are a fuck yeah amazing coach.

Oh the time you spent on free stuff… the time! I used to look at time, like I mean hey it’s free right?

But now…. I realize that time is something I can never get back.

You can always lose money, make more money, but time is something we never get back.

To all you coaches, ready to start hitting those big month's, PUT DOWN THE COURSE and hire me as your coach because we all know Money Mindset is the TRUUEEEEE key to success 🔥🔥🔥🔥🔥🔥🔥


How Chilling Out Helped me to Earn More Money


[ I’ve made money every day just by chilling the fuck out about money]

Guys for so long I stressed, doubted, worried and was scared of money.

Will I hit my goal? Will I make it?
Will my debt be here forever?
Why didn’t anybody buy that program?
What will my followers buy!?

Then one day I realized that stressing, worry, and fearing if I will hit my money goals was like the lamest thing I can do with my time.

I also realized that none of the above stuff was anywhere close to getting me to my goals and neither was doing 3 Facebook live's a day, one time I did that too, and I made below $500. Yes, sad.

So…. I did the only thing left to do.
I gave up. I said fuck it.
I’m just going to do what I want to do and not stress about money.
That doesn’t mean I didn’t check my bank account every day.
That doesn’t mean I didn’t track my money.

No, I still cared about money, I just stopped { fearing, worrying, doubting about it. }
So what did I do instead?

I wrote what I wanted to.
I said what I wanted to.
I created a program I wanted to.
I went and got my hair blown out.
I bought myself flowers.
[ Because I was in such a I don’t give a fuck about you money mood, I got some balls ] and I pitched something every day.
I read, watched movies, went for walks.

Every day I would check my email, another sale, another person signing up for a trip wire product, someone signing up for a program, payments for my membership programs.

If you want to work on your feelings toward money, and get more clients because of it, grab a copy of The Boss Bitch Money Journal below!